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The service is switching to a new strategy in the fight for advertising revenue.
YouTube has started slowing down its website when using ad blockers. Users are facing a new wave of slowdowns, with the only solutions being disabling the ad blocker or switching to a paid Premium subscription.
In order to avoid the growing number of ads on YouTube, people have been using ad blockers for a long time. However, according to YouTube, this method violates the terms of service. Advance video advertising is a significant source of revenue for the service, and the only way to avoid it without third - party apps is to pay for a YouTube Premium subscription.
YouTube has started to counteract the use of ad blockers in several ways. The first one is a pop-up message with the text: "Ad blockers violate YouTube's terms of use." The message suggests disabling the ad blocker. The user cannot continue browsing without performing this action.
The second method, which has been used recently , is to slow down the entire site when using an ad blocker. This is described as "imperfect viewing".
According to user reports on Reddit, YouTube has become slow and unstable. It turned out that disabling the ad blocker immediately solves the problem. Our tests have confirmed that when the blocker is enabled, videos load very slowly, previews are not displayed properly, and switching to full-screen mode or theater mode is impossible without updating the site.
This situation is caused by a specially built-in delay in the YouTube code, which simulates the effect of a slow Internet connection. Despite the fact that this approach on the part of YouTube is no longer a novelty, the number of users facing such tactics continues to grow.
If you encounter a problem, you have two official solutions: disable the ad blocker or switch to YouTube Premium.
For most users, none of these options are ideal, and YouTube's methods of discouraging users from using ad blockers are controversial. They give viewers a choice: pay $10 a month for a subscription or watch up to 10 minutes of non-skippable video ads.
YouTube has started slowing down its website when using ad blockers. Users are facing a new wave of slowdowns, with the only solutions being disabling the ad blocker or switching to a paid Premium subscription.
In order to avoid the growing number of ads on YouTube, people have been using ad blockers for a long time. However, according to YouTube, this method violates the terms of service. Advance video advertising is a significant source of revenue for the service, and the only way to avoid it without third - party apps is to pay for a YouTube Premium subscription.
YouTube has started to counteract the use of ad blockers in several ways. The first one is a pop-up message with the text: "Ad blockers violate YouTube's terms of use." The message suggests disabling the ad blocker. The user cannot continue browsing without performing this action.
The second method, which has been used recently , is to slow down the entire site when using an ad blocker. This is described as "imperfect viewing".
According to user reports on Reddit, YouTube has become slow and unstable. It turned out that disabling the ad blocker immediately solves the problem. Our tests have confirmed that when the blocker is enabled, videos load very slowly, previews are not displayed properly, and switching to full-screen mode or theater mode is impossible without updating the site.
This situation is caused by a specially built-in delay in the YouTube code, which simulates the effect of a slow Internet connection. Despite the fact that this approach on the part of YouTube is no longer a novelty, the number of users facing such tactics continues to grow.
If you encounter a problem, you have two official solutions: disable the ad blocker or switch to YouTube Premium.
For most users, none of these options are ideal, and YouTube's methods of discouraging users from using ad blockers are controversial. They give viewers a choice: pay $10 a month for a subscription or watch up to 10 minutes of non-skippable video ads.