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Gift certificates are one of the best ways to promote a company's brand. This tool is already widely used by most of the large retail chains of cosmetics, household appliances, books, and sporting goods. With their help, the issue of choosing a gift for any number of people is easily solved. For a company that ordered the issue of gift cards, this is an opportunity to combine advertising, promotion, free the warehouse from goods, increase sales and ensure the flow of funds during the card's validity period. The production of gift cards is undertaken by Rhombus print, both according to the customer's layout and with the development of its own original design.
What are gift cards?
The choice of types of gift cards is very wide and depends on the goals set by the customer company. Cards can be urgent (for sale in a strictly defined period) and unlimited. The former are good for those who want to attract buyers in a season of low demand, the latter are for small and medium-sized wholesale buyers, for example, employers who want to congratulate the team on the next holiday, anniversary of the company, and reward the best employees.
A gift plastic certificate, unlike a paper certificate, can be stored for a long time and does not deteriorate, does not wear off or wrinkle. Some wear it in a purse for a long time, waiting for the most appropriate moment to be realized. With a view to such indecisive customers, refundable (the card can be returned and money back) and non-refundable options have been developed.
Gift card denomination can be fixed or rechargeable. The latter are especially useful for stimulating delayed sales, as these cards can be reused. Rhombus print specialists recommend ordering gift cards in advance, so that there is time for design development, selection of options for execution and release of a batch. But they can do all the work in one day, if the decision to issue gift cards is made at the last moment on the eve of an important event for the customer.
Gift card manufacturing price
The cost of issuing gift cards does not pay off immediately, however, such promotions are not only the sale of goods and services, but advertising for which the buyer pays, not the trading network. Therefore, it makes no sense to save on the issue of a batch of gift cards. The more attractive the design and execution, the better the brand will be remembered. The order price is influenced by the batch size, order fulfillment time and the characteristics of the cards themselves: the plastic used, lamination methods and types of personalization. For the customer, buying plastic gift cards does not mean irretrievably spending the funds, but providing himself with their help, promotion, income from sales and full compensation for the costs of issuing a batch.
The combination of all the characteristics makes it possible to create a gift card that is pleasant to hold in your hands, but the most important is the type of personalization. This could be:
It is convenient to use different types of plastic cards for different promotions and advertising campaigns . For large parties, simple cards with a number or barcode are more suitable, for address gifts - cards with a panel for personal signature or contactless ones. You can even order the printing of just one card - the size of batches is not limited. For larger cards, you can choose magnetic stripe or embossed options. Rhombus print offers gift certificates, discount cards for the store, the price of which for regular customers is reduced according to the loyalty program.
What are gift cards?
The choice of types of gift cards is very wide and depends on the goals set by the customer company. Cards can be urgent (for sale in a strictly defined period) and unlimited. The former are good for those who want to attract buyers in a season of low demand, the latter are for small and medium-sized wholesale buyers, for example, employers who want to congratulate the team on the next holiday, anniversary of the company, and reward the best employees.
A gift plastic certificate, unlike a paper certificate, can be stored for a long time and does not deteriorate, does not wear off or wrinkle. Some wear it in a purse for a long time, waiting for the most appropriate moment to be realized. With a view to such indecisive customers, refundable (the card can be returned and money back) and non-refundable options have been developed.
Gift card denomination can be fixed or rechargeable. The latter are especially useful for stimulating delayed sales, as these cards can be reused. Rhombus print specialists recommend ordering gift cards in advance, so that there is time for design development, selection of options for execution and release of a batch. But they can do all the work in one day, if the decision to issue gift cards is made at the last moment on the eve of an important event for the customer.
Gift card manufacturing price
The cost of issuing gift cards does not pay off immediately, however, such promotions are not only the sale of goods and services, but advertising for which the buyer pays, not the trading network. Therefore, it makes no sense to save on the issue of a batch of gift cards. The more attractive the design and execution, the better the brand will be remembered. The order price is influenced by the batch size, order fulfillment time and the characteristics of the cards themselves: the plastic used, lamination methods and types of personalization. For the customer, buying plastic gift cards does not mean irretrievably spending the funds, but providing himself with their help, promotion, income from sales and full compensation for the costs of issuing a batch.
The combination of all the characteristics makes it possible to create a gift card that is pleasant to hold in your hands, but the most important is the type of personalization. This could be:
- printed number;
- barcode;
- embossing ;
- signature panel;
- scratch strip;
- embossing;
- magnetic stripe (Hi-Co);
- magnetic stripe (Lo-Co).
It is convenient to use different types of plastic cards for different promotions and advertising campaigns . For large parties, simple cards with a number or barcode are more suitable, for address gifts - cards with a panel for personal signature or contactless ones. You can even order the printing of just one card - the size of batches is not limited. For larger cards, you can choose magnetic stripe or embossed options. Rhombus print offers gift certificates, discount cards for the store, the price of which for regular customers is reduced according to the loyalty program.
