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Introduction
The modern world is certainly cruel. People are less and less guided by a sense of justice, and more and more live by the rules of the jungle. Who is stronger is right. One of the most effective tools to achieve your goals is psychological manipulation. It is actively used by the powerful of this world, actively teaching the ancient methods of their chain dogs - soulless marketers. Well, what are we? And we are ordinary weak people who listen with pleasure to any poke around with a thread. And this is not good. But the manipulation does not end at the level of companies and even politics. We are actively pushed around even by the people around us. Even our relatives, perhaps without knowing it. And if we have a weak character, then we are automatically led, thereby spending our valuable resources. So, in order not to do this and be able to fend off attempts at manipulation, as well as in some cases to act as manipulators ourselves, we need knowledge. Manipulation theory. Our today's post is about her.
What?
Psychological manipulation can be described as a psychological effect that covertly prompts a person to change his attitude towards something, make a decision or do something in the direction necessary for the author of the manipulation. What is manipulation for? Everything is simple here - to achieve the set goals, if the actions of other people depend on it.
Types of manipulations:
How does manipulation work?
What qualities should a manipulator have?
Common ways to manipulate people:
Outcome
It is very important to be able to identify manipulations in life, as well as to use them correctly. This will help not only avoid toxic effects from the outside, but also effectively achieve your goals. Let it be necessary to "go over the heads" for this. In no case do I urge you to immediately arm yourself with these techniques and begin to actively manipulate your environment to achieve your selfish goals. Such a decision would be highly controversial. It is better to use this knowledge solely for the purpose of self-defense and understanding the moment when you are led by the nose. This will be an order of magnitude more correct.
The modern world is certainly cruel. People are less and less guided by a sense of justice, and more and more live by the rules of the jungle. Who is stronger is right. One of the most effective tools to achieve your goals is psychological manipulation. It is actively used by the powerful of this world, actively teaching the ancient methods of their chain dogs - soulless marketers. Well, what are we? And we are ordinary weak people who listen with pleasure to any poke around with a thread. And this is not good. But the manipulation does not end at the level of companies and even politics. We are actively pushed around even by the people around us. Even our relatives, perhaps without knowing it. And if we have a weak character, then we are automatically led, thereby spending our valuable resources. So, in order not to do this and be able to fend off attempts at manipulation, as well as in some cases to act as manipulators ourselves, we need knowledge. Manipulation theory. Our today's post is about her.

What?
Psychological manipulation can be described as a psychological effect that covertly prompts a person to change his attitude towards something, make a decision or do something in the direction necessary for the author of the manipulation. What is manipulation for? Everything is simple here - to achieve the set goals, if the actions of other people depend on it.
Types of manipulations:
- Life support is a protective reflex of the brain that rejects the attempts of others to understand it.
- Interpersonal - manipulative actions aimed at others.
- Manipulation in activities - used to achieve goals in professional activities.
- Manipulation in self-awareness is the creation of an illusory "I" - an image of ourselves as we want to see it.
How does manipulation work?
The process can be divided into 3 stages:
- Palmyration is a preparatory stage, which includes the creation of an appropriate context, psychodiagnostics of the victim, the selection of weaknesses, needs, methods and algorithms of influence, and then the concealment of influences.
- Passing - establishing contact with the victim, entering into trust, and then the latent influence - the purposeful transformation of information, the belief in the correctness of their arguments and the effectiveness of interaction with you. Processing is the suggestion that the actions you are secretly prompting are positive.
- Blackjacking is the stage of transition from manipulation to exploitation - the victim begins to perform the actions you programmed.
Example: a schoolchild addict does not have enough money for a dose, he finds a rich classmate with whom no one communicates. He studies him and determines his weaknesses (palmyra). Then he begins to make friends, gets interested in the philosophy of Buddhism, teaches how to hang out with the help of beer and parties (creates a suitable context). The victim likes it, she gets positive emotions from communication and the addict deserves a lot of trust (contact is established), after which he gives the first time to try the drug (passivation) When a rich schoolchild becomes addicted, he begins to steal money from home for a dose and supplies the addict to the manipulator. (blackjacking). When money runs out, friendship also quickly dries up.

What qualities should a manipulator have?
- Observation - the manipulator must be able to determine the values of a person, as well as the features of his character, in order to better choose a technique.
- Prudence - the manipulator must be very careful so as not to frighten the person and pick up the exact "key"

Common ways to manipulate people:
- The principle of social proof - works on the basis of the "herd instinct" and the opinion of the majority. A vivid example is the queue for iPhones (if there is such a number behind them, then I want to), or off-screen laughs in sitcoms. In the case of this technique, a person is guided not by rational considerations, but by the behavior of others. (For example, when choosing a product, we first of all look at the reviews and this determines our choice. So marketers often create a piece of hype and attract a lot of customers.
- Group reinforcement method - changing a person's beliefs by repeating the same truth, despite the fact that this truth does not have to be true or reasoned. Example - a certain group of people are constantly shown advertising that a certain company sells goods at the lowest price, over time they begin to believe in it despite the facts. To combat this type of manipulation, you need to develop critical thinking.
- The rule of mutual exchange - this method relies on the inner conviction of a person that it is necessary to respond with good for good. They use it this way - they provide a small service, so that later they can ask for the desired service in return. Examples - samplers in supermarkets and gift pens at conferences make people feel guilty and they shop.
- Benjamin Franklin's method is directly proportional to the previous method. In order to establish contact with a person, you need to ask for help, and then the person will be more loyal to you.
- The rule of the logical chain is based on an innate feature of a person - the desire to be or seem to be consistent. You need to run in a person's head a sequential chain based on commitment and he will do everything to follow it. For example, a person has been recognized as the best chess player in the city and he will train even harder to justify his status.
- Positive reinforcement - based on the human desire to receive praise for certain actions. In order to stimulate a person for certain actions in the future, you need to stimulate him with praise or reward.
- Fear motivation is a game on a person's feeling of fear. The bottom line is to instill in a person's head the idea that certain actions or inactions can lead to irreparable results. Also, nothing is more motivating than a sense of loss. Example - the director tells the employee that if he does not fulfill the plan, it may not be promoted.
- The principle of the vertical is to stand above your interlocutor or take up more space in the space with active gestures. Subconsciously, he will feel you are right.
- The Aikido method is to yield to an aggressive opponent in an argument, and then calmly convey your point of view. By exposing his aggression as the behavior of a fool, you will extinguish it and he will feel that he is wrong.
Outcome
It is very important to be able to identify manipulations in life, as well as to use them correctly. This will help not only avoid toxic effects from the outside, but also effectively achieve your goals. Let it be necessary to "go over the heads" for this. In no case do I urge you to immediately arm yourself with these techniques and begin to actively manipulate your environment to achieve your selfish goals. Such a decision would be highly controversial. It is better to use this knowledge solely for the purpose of self-defense and understanding the moment when you are led by the nose. This will be an order of magnitude more correct.