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1. Reframing
This technique is often used in politics. The most popular example of reframing is inheritance tax. Politicians opposing inheritance tax will call it death tax. Using the word “death” instead of “inheritance” brings up all sorts of unpleasant associations.
Reframing is subtle enough, but by using emotionally charged words such as “death,” you can easily convince people to accept your point of view.
2. Reflection
To reflect someone is to imitate their movements. Movement can be almost invisible, but the most obvious of them are hand gestures, bending forward or backward, various movements of the head or hands. We all do this unconsciously, and if you look closely, you might catch yourself doing it. I know I was catching.
How to reflect someone is clear without words. But there are a few guidelines: try to reflect imperceptibly, and make an interval of 2-4 seconds between the person's movements and your reflection.
3. Scarcity
This technique is used with might and main by advertisers. Opportunities, whatever they may be, attract much more if you restrict access to them.
This method can be successfully applied to an ordinary person in a suitable situation. But more importantly, knowing this technique will keep you on your guard. Stop and think about how the fact that the quantity of goods is limited affects you? If a product is in short supply, then there must be a huge demand for it, right?
4. Reciprocal exchange
There is an old saying: "Do this to others ...". When someone does something for us, we feel obligated to pay back in kind. So if you want someone to do something nice for you, why not do something nice for them first? In the business area, you may be transferring the initiative. If you are at home, you lend your neighbor a lawn mower. It doesn't matter where or when you do it, the main thing is to initiate the relationship.
5. Timing
Usually people are more accommodating and accommodating when they are mentally tired. Before asking someone for something that they may not agree to right away, try waiting for a more appropriate time until that person does something that requires significant mental effort. At the end of the day, you can catch an employee at the exit, and whatever you ask, most likely, he will say: "I'll do it tomorrow."
6. Congruence
We all subconsciously try to act consistently. One good example is the technique used by salespeople. The salesperson shakes your hand while negotiating with you. Most people associate a handshake with completing a deal. Thus, by doing this before the deal is made, the seller is more likely to negotiate with you.
A good way to use this technique is to get people to take action before the mind kicks in. For example, if you are walking with a friend and want to go to the movies, but he hesitates, you can go towards the cinema while he makes a decision.
7. Fluent speech
In the course of a conversation, we often use small exclamations and phrases expressing insecurity, such as "uh ..." or "means", and, of course, the ubiquitous "type". These parasitic words inadvertently give the impression that we are insecure and thus less convincing.
If you speak confidently, it will be easier for you to convince others.
8. Herd instinct
We were all born with a tendency to follow others. Sadly, but true. We are constantly looking for those who determine our actions; we need approval.
A simple and effective way to use this instinct to your advantage is to become the leader you want to follow.
9. Friends and authorities
We are more likely to let ourselves be convinced and follow whoever we like or who is our authority. Aside from the fact that knowing these tricks you won't fall for them, they can also be applied to others. You will be surprised how easy it is to please people and become an authority with them.