BadB
Professional
- Messages
- 1,700
- Reaction score
- 1,680
- Points
- 113
Vkontakte targeted ads
In my opinion, this is one of the fundamental and very effective types of advertising, I think that it is not necessary to explain why we use it.
Promo posts on Vkontakte
We distinguish this type of advertising as a separate one, despite the fact that it belongs to targeted advertising. This type of ad has appeared recently and is producing great results. Suitable for both promoting goods and services and promoting communities.
Vkontakte video promotion
Yes, this is also a type of targeted advertising, but we also put it out separately, since it is aimed specifically at promoting the video. Naturally, in the video you can already sell whatever you want, it's a matter of how you present it in the video.
Vkontakte special ad format
The last, separately rendered type of targeted advertising. We actively use it to promote communities. Appeared quite a long time ago, but is still effective for attracting audiences to publics and groups.
Crops in public Vkontakte
I can't say that sowing is a cheap pleasure, but for some spheres of activity it can become the main traffic channel. Recently, it is very poorly suited for attracting subscribers to the public, but it often gives good sales and an influx of applications.
Mutual PR on Vkontakte
The same sowing, only on a free basis. A proven and effective way on a limited budget. The only problem is that a lot of time is spent on negotiations and agreements with the owners of other pubs.
Placement with TOP users of Vkontakte
Proven over the years, a very effective, but also very expensive method. Naturally worth trying if you have a certain budget.
Recommended Vkontakte communities
There is little information on how to get into this list of communities, but if you succeed, then you can rejoice. We have one such community.
Comments under current Vkontakte posts
It is clear that comments are unlikely to generate a frantic influx of customers, but this greatly increases loyalty to you, pumps your expertise and increases the likelihood of random customers contacting you. After all, comments are left under actual posts, which can be monitored using various services.
Participation in VKontakte trending conversations
There is a certain category of people who are looking for performers and customers on forums, groups and in trending conversations about what they need. This is an opportunity for you to light up at the right time, in the right place. Look for thematic pubs with a high concentration of target audience.
Vkontakte contests
A great way to get a lot of reposts, which will lead to an increase in audience, sales and something else, depending on the conditions of the competition and tasks.
Invite friends to OK
Good old inviting. Mass inviting people to groups. Yes, this is a spam method, but it so happened that in OK this method is still alive and gives an active audience.
Crops by public in OK
OK, a very underestimated social network, as well as the crops in it. They give a good increase both in subscribers and a good increase in the number of sales.
Facebook video promotion
I have already written many times that there is a struggle for video on the market, so many, including FB, are very loyal to the promotion of video within their social media. networks - you get more reach for less money. Fill in, try, the indicators can be shocking.
Strengthening Facebook posts
An excellent feature that allows you to automatically show a post to a larger number of target audience. Cheap, effective. Suitable for attracting people to the page. There are not many sales cases.
Facebook friend inviting
Again, good old inviting. In FB, there is no global limit for it, but the audience that comes from inviting is not very active either. Add to friends, then you can go further.
Inviting to Facebook pages
When you add people as friends, you have the opportunity to invite them to groups. 10-30% enters, but the activity is doubtful.
Targeted Facebook Ads
Much less settings than VK, but the tasks are slightly different. Reaches, visits, etc. Quite poorly suited for attracting people to the page, slightly better suited for selling goods and services.
Mass following on Instagram
The classic subscription method is to get a reverse subscription. In the current realities, 1000 subscriptions give 10-30% of mutual subscriptions. Advantages - detailed target audience search, minimal costs.
Massliking on Instagram
Same as MF, but slightly less effective. Like people, they follow you back. Average conversion 3-7%.
User tags on Instagram
I often hear questions about how effectively this method works. The method when you tag people under the photo so that they can see it in the feed. You will get likes, but sales are unlikely.
Targeted Instagram Ads
Recently launched and quite effective. People respond best to videos. Remember, you have 5 seconds to impress the person and get them to watch the video.
Crops by thematic publics on Instagram
At one time, it was a very effective way to attract subscribers, but at the moment, the effectiveness has dropped dramatically. You can only wait for a subscription from really interested people. Sales are possible.
Placing native ads on Instagram bloggers
The same as any other social network. Always effective, but very expensive. Build on tasks and budget.
Instagram contests
It only makes sense to do it if you have a really interesting idea for a competition or a valuable prize. In this case, you can get a good result.
Mass following on Twitter
Mass following started with Twitter, and there he stayed. You can hardly sell anything. But if you want coverage then it makes sense to try.
Pre-play YouTube Ads
Posting your video before the start of someone else's video. There are many interesting ways to implement and how to interest a person with such a video. Turn on your imagination.
YouTube post advertising
Posting your video after watching someone else's video. The problem is that only a small part of users check to the end. But if you only need interested people, then postrol can be tried.
YouTube Banner Ads
The usual teasers on and on the rollers. Can be used for a large number of tasks. There is one nuance with YouTube, you need to really think and be creative, and not just sculpt teasers.
Placement of advertising on the channel of the TOP blogger YouTube
It depends a lot on the format and how the ad will be displayed. If this is a beautiful native, then you can expect an excellent result. If this is a banal "buy", then expect negative and big expenses.
Collaboration video on the TOP blogger YouTube channel
Again, insane efficiency. The only question is that this method is more suitable not for direct selling, but for attracting an audience to your channel.
Product placement in the video of the TOP blogger of YouTube
With the transition to YouTube, nothing has changed, it is very effective and insanely expensive. But if you have a budget, then immediately "yes". Great for selling anything.
Like your video from TOP blogger YouTube
At one time, this method gave a very great interest in your channel. Now the result is not commensurate with the cost, so it makes sense when coverage is important and there are no budget restrictions.
Optimizing a video for a YouTube search query
What can I say, google. YouTube also has SEO and you can bring your video forward on search results. Those who really need it will understand and get great results.
YouTube search term video promotion
If you are lazy to optimize, then you can also show your video for certain search queries on YouTube for money. The price is loyal.
Video output to TOP (recommendations) YouTube
Expensive, cool, effective. Massive sales are not to be expected, but reach, subscriptions, views, and awareness will surely appear.
Tags for hitting YouTube video recommendations
Everything has been described in Google for a long time. It is necessary to do so that when a person views a video, your video is recommended to him as the next one to watch or as a similar one.
Promotion of ads on Avito
It was a revelation for me, but Avito sells. It costs absolutely adequate money and if you have a product, then you need to test it.
Avito store
Some kind of opportunity to make your site right inside Avito. If you decide to get into Avito, then start with this. From my experience, it is very effective both for sales and for reputation and recognition.
Avito context
The same contextual advertising as in Yandex and Google, but inside the Avito aggregator. The price is much more interesting than in Yandex, but there are fewer requests, naturally.
Banners on Avito
It is a little expensive if you do for all products, but if you get confused and select only the necessary sections, you can get good transitions. Works great in conjunction with the Avito store.
Email newsletter
The most important rule is to always collect customer emails whenever possible. It is difficult to work with them, but the efficiency with the right approach to processing is off scale. Never exchange databases with partners and do not make partner mailings.
Posting articles on thematic forums
Very cheap and very effective. Very cheap - I mean the return on investment, not the price itself. If there are forums in your topic, you must fast there.
Placing banners on thematic forums
Already a little more expensive, but also effective. Especially well suited for building awareness and loyalty.
CPA networks
Affiliate networks have been conquering the world for a long time, and if your product can be put on at least one such, then rejoice and run to them.
Advertising in mobile applications
Expensive and suitable for a very small number of tasks. Naturally, it works very effectively if you are promoting a mobile application or some kind of pribluda for iPhones / Androids. 51.
SEO optimization
The likelihood that you can now effectively enter this world is very low. Or it will cost you a lot of money. But if there is an opportunity and time, then naturally it makes sense to do this with a long-term perspective. Indeed, in the long term, this is an inexpensive and highly targeted traffic.
Placement of articles in the media
Expensive. Don't expect sales. Exceptionally reputational moment. It makes sense to study if you are already doing well and you are looking at global development prospects. Loyalty, recognition, etc.
Posting articles to TOP bloggers in LiveJournal
A blog platform that has long gone out of fashion, but don't forget that there is still a lot of audience there. The important point is full of an adult audience. The price tag is more loyal than in other social networks, since LJ is no longer on this track.
Webinars If you are selling a complex service or product, then this should be a very useful and effective thing for you. The nuance is that you are unlikely to be able to quickly get thousands of audiences, but the loyalty of this audience will go off scale.
In my opinion, this is one of the fundamental and very effective types of advertising, I think that it is not necessary to explain why we use it.
Promo posts on Vkontakte
We distinguish this type of advertising as a separate one, despite the fact that it belongs to targeted advertising. This type of ad has appeared recently and is producing great results. Suitable for both promoting goods and services and promoting communities.
Vkontakte video promotion
Yes, this is also a type of targeted advertising, but we also put it out separately, since it is aimed specifically at promoting the video. Naturally, in the video you can already sell whatever you want, it's a matter of how you present it in the video.
Vkontakte special ad format
The last, separately rendered type of targeted advertising. We actively use it to promote communities. Appeared quite a long time ago, but is still effective for attracting audiences to publics and groups.
Crops in public Vkontakte
I can't say that sowing is a cheap pleasure, but for some spheres of activity it can become the main traffic channel. Recently, it is very poorly suited for attracting subscribers to the public, but it often gives good sales and an influx of applications.
Mutual PR on Vkontakte
The same sowing, only on a free basis. A proven and effective way on a limited budget. The only problem is that a lot of time is spent on negotiations and agreements with the owners of other pubs.
Placement with TOP users of Vkontakte
Proven over the years, a very effective, but also very expensive method. Naturally worth trying if you have a certain budget.
Recommended Vkontakte communities
There is little information on how to get into this list of communities, but if you succeed, then you can rejoice. We have one such community.
Comments under current Vkontakte posts
It is clear that comments are unlikely to generate a frantic influx of customers, but this greatly increases loyalty to you, pumps your expertise and increases the likelihood of random customers contacting you. After all, comments are left under actual posts, which can be monitored using various services.
Participation in VKontakte trending conversations
There is a certain category of people who are looking for performers and customers on forums, groups and in trending conversations about what they need. This is an opportunity for you to light up at the right time, in the right place. Look for thematic pubs with a high concentration of target audience.
Vkontakte contests
A great way to get a lot of reposts, which will lead to an increase in audience, sales and something else, depending on the conditions of the competition and tasks.
Invite friends to OK
Good old inviting. Mass inviting people to groups. Yes, this is a spam method, but it so happened that in OK this method is still alive and gives an active audience.
Crops by public in OK
OK, a very underestimated social network, as well as the crops in it. They give a good increase both in subscribers and a good increase in the number of sales.
Facebook video promotion
I have already written many times that there is a struggle for video on the market, so many, including FB, are very loyal to the promotion of video within their social media. networks - you get more reach for less money. Fill in, try, the indicators can be shocking.
Strengthening Facebook posts
An excellent feature that allows you to automatically show a post to a larger number of target audience. Cheap, effective. Suitable for attracting people to the page. There are not many sales cases.
Facebook friend inviting
Again, good old inviting. In FB, there is no global limit for it, but the audience that comes from inviting is not very active either. Add to friends, then you can go further.
Inviting to Facebook pages
When you add people as friends, you have the opportunity to invite them to groups. 10-30% enters, but the activity is doubtful.
Targeted Facebook Ads
Much less settings than VK, but the tasks are slightly different. Reaches, visits, etc. Quite poorly suited for attracting people to the page, slightly better suited for selling goods and services.
Mass following on Instagram
The classic subscription method is to get a reverse subscription. In the current realities, 1000 subscriptions give 10-30% of mutual subscriptions. Advantages - detailed target audience search, minimal costs.
Massliking on Instagram
Same as MF, but slightly less effective. Like people, they follow you back. Average conversion 3-7%.
User tags on Instagram
I often hear questions about how effectively this method works. The method when you tag people under the photo so that they can see it in the feed. You will get likes, but sales are unlikely.
Targeted Instagram Ads
Recently launched and quite effective. People respond best to videos. Remember, you have 5 seconds to impress the person and get them to watch the video.
Crops by thematic publics on Instagram
At one time, it was a very effective way to attract subscribers, but at the moment, the effectiveness has dropped dramatically. You can only wait for a subscription from really interested people. Sales are possible.
Placing native ads on Instagram bloggers
The same as any other social network. Always effective, but very expensive. Build on tasks and budget.
Instagram contests
It only makes sense to do it if you have a really interesting idea for a competition or a valuable prize. In this case, you can get a good result.
Mass following on Twitter
Mass following started with Twitter, and there he stayed. You can hardly sell anything. But if you want coverage then it makes sense to try.
Pre-play YouTube Ads
Posting your video before the start of someone else's video. There are many interesting ways to implement and how to interest a person with such a video. Turn on your imagination.
YouTube post advertising
Posting your video after watching someone else's video. The problem is that only a small part of users check to the end. But if you only need interested people, then postrol can be tried.
YouTube Banner Ads
The usual teasers on and on the rollers. Can be used for a large number of tasks. There is one nuance with YouTube, you need to really think and be creative, and not just sculpt teasers.
Placement of advertising on the channel of the TOP blogger YouTube
It depends a lot on the format and how the ad will be displayed. If this is a beautiful native, then you can expect an excellent result. If this is a banal "buy", then expect negative and big expenses.
Collaboration video on the TOP blogger YouTube channel
Again, insane efficiency. The only question is that this method is more suitable not for direct selling, but for attracting an audience to your channel.
Product placement in the video of the TOP blogger of YouTube
With the transition to YouTube, nothing has changed, it is very effective and insanely expensive. But if you have a budget, then immediately "yes". Great for selling anything.
Like your video from TOP blogger YouTube
At one time, this method gave a very great interest in your channel. Now the result is not commensurate with the cost, so it makes sense when coverage is important and there are no budget restrictions.
Optimizing a video for a YouTube search query
What can I say, google. YouTube also has SEO and you can bring your video forward on search results. Those who really need it will understand and get great results.
YouTube search term video promotion
If you are lazy to optimize, then you can also show your video for certain search queries on YouTube for money. The price is loyal.
Video output to TOP (recommendations) YouTube
Expensive, cool, effective. Massive sales are not to be expected, but reach, subscriptions, views, and awareness will surely appear.
Tags for hitting YouTube video recommendations
Everything has been described in Google for a long time. It is necessary to do so that when a person views a video, your video is recommended to him as the next one to watch or as a similar one.
Promotion of ads on Avito
It was a revelation for me, but Avito sells. It costs absolutely adequate money and if you have a product, then you need to test it.
Avito store
Some kind of opportunity to make your site right inside Avito. If you decide to get into Avito, then start with this. From my experience, it is very effective both for sales and for reputation and recognition.
Avito context
The same contextual advertising as in Yandex and Google, but inside the Avito aggregator. The price is much more interesting than in Yandex, but there are fewer requests, naturally.
Banners on Avito
It is a little expensive if you do for all products, but if you get confused and select only the necessary sections, you can get good transitions. Works great in conjunction with the Avito store.
Email newsletter
The most important rule is to always collect customer emails whenever possible. It is difficult to work with them, but the efficiency with the right approach to processing is off scale. Never exchange databases with partners and do not make partner mailings.
Posting articles on thematic forums
Very cheap and very effective. Very cheap - I mean the return on investment, not the price itself. If there are forums in your topic, you must fast there.
Placing banners on thematic forums
Already a little more expensive, but also effective. Especially well suited for building awareness and loyalty.
CPA networks
Affiliate networks have been conquering the world for a long time, and if your product can be put on at least one such, then rejoice and run to them.
Advertising in mobile applications
Expensive and suitable for a very small number of tasks. Naturally, it works very effectively if you are promoting a mobile application or some kind of pribluda for iPhones / Androids. 51.
SEO optimization
The likelihood that you can now effectively enter this world is very low. Or it will cost you a lot of money. But if there is an opportunity and time, then naturally it makes sense to do this with a long-term perspective. Indeed, in the long term, this is an inexpensive and highly targeted traffic.
Placement of articles in the media
Expensive. Don't expect sales. Exceptionally reputational moment. It makes sense to study if you are already doing well and you are looking at global development prospects. Loyalty, recognition, etc.
Posting articles to TOP bloggers in LiveJournal
A blog platform that has long gone out of fashion, but don't forget that there is still a lot of audience there. The important point is full of an adult audience. The price tag is more loyal than in other social networks, since LJ is no longer on this track.
Webinars If you are selling a complex service or product, then this should be a very useful and effective thing for you. The nuance is that you are unlikely to be able to quickly get thousands of audiences, but the loyalty of this audience will go off scale.
