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Programmatic-advertising is a paradise for misinformers.
Recently, the Internet has seen a steady increase in the number of websites that spread fake news and inaccurate messages. Last month, we even managed to briefly cover this topic.
According to NewsGuard experts, the number of sites with artificially generated news that spread unverified or outright false information increased from less than 50 in May to about 600 in December last year, which is more than a tenfold increase in a fairly short period of time.
Currently, the total number of sites that spread false information has reached 713. They support content in 15 languages, including Arabic, Chinese, Czech, Dutch, English, French, German, Indonesian, Italian, Korean, Portuguese, Spanish, Tagalog, Thai and Turkish.
The continued growth in the number of such sites indicates a steady upward trend in the problem, which should make news consumers around the world more vigilant.
It is noted that many of these fake news sites are created to generate revenue through Programmatic advertising, which is automatically placed and generates revenue without any consideration for the nature or quality of the website.
Among the false stories found by NewsGuard experts was, for example, the fabricated news that the psychiatrist of Israeli Prime Minister Benjamin Netanyahu announced his death. Later, some news outlets even started spreading this false information until they realized that it was just a fake.
Given that billions of people will be running in political elections in 2024, concerns about the spread of disinformation are well-founded among experts. Meta even announced full-scale preparations for the EU parliamentary elections, where it plans to do everything possible to prevent distortion of public consciousness.
Recently, the Internet has seen a steady increase in the number of websites that spread fake news and inaccurate messages. Last month, we even managed to briefly cover this topic.
According to NewsGuard experts, the number of sites with artificially generated news that spread unverified or outright false information increased from less than 50 in May to about 600 in December last year, which is more than a tenfold increase in a fairly short period of time.
Currently, the total number of sites that spread false information has reached 713. They support content in 15 languages, including Arabic, Chinese, Czech, Dutch, English, French, German, Indonesian, Italian, Korean, Portuguese, Spanish, Tagalog, Thai and Turkish.
The continued growth in the number of such sites indicates a steady upward trend in the problem, which should make news consumers around the world more vigilant.
It is noted that many of these fake news sites are created to generate revenue through Programmatic advertising, which is automatically placed and generates revenue without any consideration for the nature or quality of the website.
Among the false stories found by NewsGuard experts was, for example, the fabricated news that the psychiatrist of Israeli Prime Minister Benjamin Netanyahu announced his death. Later, some news outlets even started spreading this false information until they realized that it was just a fake.
Given that billions of people will be running in political elections in 2024, concerns about the spread of disinformation are well-founded among experts. Meta even announced full-scale preparations for the EU parliamentary elections, where it plans to do everything possible to prevent distortion of public consciousness.
