Plastic cards with a barcode: the benefits of a "striped number"

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For a long time, a barcode on a card was perceived as a faceless sequence of black and white stripes located on a package or plastic card. For business representatives, it was only a method of automatic identification. Now the "numbered zebra" contains useful information for the buyer, and for the entrepreneur it becomes a necessary element for business development.

The barcode has become useful because its "stuffing" can be easily calculated using mobile applications. The developers offer all smartphone owners a scanner program that decodes stripes into text information.

How a barcode on a card solves business problems
The card barcode number serves several useful and vital business functions. This applies not only to the sales area, where codes are needed to read the price and article number of a product. Discount cards with a barcode are required to identify the client, his contacts and status in the database, the current discount and terms of cooperation. The trend is as follows: today almost every entrepreneur creates a convenient and useful card with a "striped" code for his clients.

Fields of application of a plastic card with a barcode
  • supermarkets, shops;
  • fitness complexes, sports clubs, swimming pools;
  • cinemas;
  • beauty salons, tanning studios;
  • medical centers;
  • transport companies (fuel cards);
  • libraries, archives.

Gradually, public electric transport is also switching over to the use of such plastic cards. In addition, cards with a barcode in Moscow are used to pay for parking within the Garden and Boulevard Ring. All this allows us to conclude: the barcode of the card makes the life of the client more convenient and the work of a businessman more efficient.

The final touch: how to order a card with a code
It is worth ordering a card because it increases customer loyalty, improves brand awareness and, on top of that, optimizes the business process. The high reliability of storing information in a barcode was noted, since it is not subject to erasure and the effects of magnetic fields.

At the moment, there are more than 300 bar-coding standards, any of them can be implemented on the card. The cost of applying a code is 2-3 times lower than that of a magnetic stripe. You can order a plastic card with a barcode from Rhombus. To develop a map from scratch or put a code on a ready-made layout - choose any convenient format of cooperation!
 
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