How to make money on Facebook

[Brother]

Facebook is the most popular social network in the world. The business model of the site has been constantly changing and today Zuckerberg's brainchild involves several forms of earning. The methods below are also suitable for other social networks, but due to the huge popularity of Facebook, we decided to use it as an example.

Direct advertising​

Direct advertising is the standard method of making money for page and group owners. It implies the presence of a thematic community and a certain number of subscribers. The essence of the method: placing advertising posts for money. Advertisers often turn to large communities themselves; in other cases, they practice offering their services to potential customers. The cost depends on the size of the audience, its quality and subject matter. Usually lower for humor and entertainment than for business and finance. It is important to select thematically related ads and maintain the ratio of advertising to regular posts in order to maintain audience engagement.

Selling posts​

The method widespread in the US market is similar to the previous one, but it involves some kind of automation. With a fairly large community, you can register with a special service like Shopsomething.com and centrally receive posts for posting, choosing by topic and cost.

Partnership programs​

Affiliate programs are a way of making money in which you advertise a product in any way and get a percentage of the sales made by the people you refer.

Working with the affiliate program is quite simple:

1. Find an affiliate program. There are so many of them, so you will surely find one that suits you. Study all conditions carefully. Some programs send checks, and to receive money from others, you will need to open an electronic wallet.
2. Register on the sites of affiliate programs. This step only takes a couple of minutes.
3. Promote the products of the selected affiliate through posts in your communities or targeted advertising.

Promote your product or service​

If you are a business coach, you can lead a community to promote your services. In this case, you can share your experience, give free advice, publish useful materials. If you are an author and writer, you can publish chapters from a book and promote it before publication, fueling public interest. If you are a photographer, you can use the social network to showcase your work, receive orders.

In general, the pages of brands and individuals on social networks are not new for a long time. They are increasingly used by both local businesses and not only global specialists. A social network, be it Facebook, Vkontakte or any other, is primarily a communication platform that unites millions of people. Communicate with your existing and potential customers, get feedback and ideas for growth, take orders right in the community - the functionality allows you to replace the site.

Good luck!